Established in 1924 by Hugo Boss created Boss in Metzingen, In 1924 along with 2 collaborators Hugo Boss created a factory specialising in shirts, jackets ,work clothing ,sportswear , and raincoats. By 1950 boss had received its first order of readily made suits, which furthered to 1960 where the brand has begun producing its standardized suits. Moving forward to 1970 Hugo Boss underwent an aesthetic change due to the change in men's fashion demands, launching as “BOSS” the brand focused on high quality men's wear to fit the fashion trends of the decade. Fast forward to 1985 Hugo Boss began production on eyewear and sunglasses after receiving a its license during the same year. 74 years after being established Hugo boss released its first collection of womenswear in the Hugo line, only two years later to release the Boss line of womenswear. In 1999 Hugo Boss released its ‘Boss Orange’ line focused on causal wear turning the classic and elegant formalwear focused brand to a younger audience in a contemporary time. Following on from this Boss began to produce shoes in 2004
After over 90 years Hugo Boss has become a household name moving forward from its focus on menswear to production on women’s wear, childrenswear, accessories and fragrance.Hugo Boss has been an iconic fashion brand for the rich and famous which has been showcased by modern day celebrities in the music and fashion industry such as: Kylie Jenner, Pixie Lott, Lily James, Kate Moss, Kendall Jenner, Taylor Swift, Liam Payne, Zac Efron, Taylor Lautner, Tom Cruise.
In 2009 Hugo boss developed its children’s wear collection and began to produce collections focused on the younger generation. At Designer Childrenswear we are proud to be stocking the brand, stocking clothing from ages 0-16. Starting at Newborn we stock a carefully selected range of baby wear from baby sets which are perfect for any occasion from our classic gift sets, along with rompers detailed with the iconic bold logo, to our tops and t-shirts which can be paired with our select dungarees, shorts and jogging bottoms, along with skirts and dresses for baby girls. Our boys junior wear features polo, t-shirts, which can be paired with jeans and shorts to create a sophisticated look.