Designer Childrenswear


Step Into Christmas In Store! Thursday 22nd November 2018

COME AND SEE US IN STORE! THURSDAY 22nd NOVEMBER @ 5PM! Christmas is arriving in store at Designer Childrenswear and we want YOU to be a part of it!  We’ve got an amazing event coming to our beautiful new Sunderland store and the good news is that you’re invited!! Christmas launches in store on Thursday 22nd November, with discounts of up to 40% all day (and all weekend to coincide with Black Friday)!  So if you’ve been waiting to start that all important Christmas shopping, the time is now!  From... Read More

Jeremy Scott Kids 08/11/2018

Jeremy Scott Kids

Introducing fun and fashion forward designer, Jeremy Scott.  Creative director of his own label and at Moschino since 2013, Jeremy is known for his use of humour, satire, pop culture and his iconography-inspired designs.  He is famous for his fun fashion and his reinterpretation of famous logos such as Coco-Cola, McDonalds and Barbie in his collections.  Jeremy Scott Kids stand-out style is available at Designer Childrenswear both online and in our Sunderland store.   Who is Jeremy Scott? Pop culture’s most irreverent designer Jeremy Scott, born in Kansas City and... Read More

Exciting News! Our Stylish New Look Website Launch 07/11/2018

Exciting News! Our Stylish New Look Website Launch

Here at Designer Childrenswear, we’ve been busy behind the scenes pulling together an amazing new look website which we’re really excited for you to see!  Have you checked out our new look yet?  You can find us here!  We’ve been working closely with YOU our lovely loyal customers and listening to your feedback to create the best website suggested by you, for you!  With some great new features, we’re much more user friendly, bringing you a new and improved shopping experience whether you shop from a laptop or your mobile... Read More

Our Best Looks For Bonfire Night 2018 01/11/2018

Our Best Looks For Bonfire Night 2018

It’s that time of year again when the dark nights begin to draw in and the weather gets colder and colder!  Christmas is just around the corner, but before that arrives, don’t forget about your Bonfire Night style.  We’ve been browsing through our website and putting together Our Best Looks For Bonfire Night 2018, from cosy coats, to warm hats and gloves so your mini-me’s will be sure to stand out in the style stakes this November! Remember, remember the fifth of November, it’s time for you to shop, We... Read More

Emporio Armani kids 30/10/2018

Emporio Armani kids

Giorgio Armani established the Armani brand in 1975 and by 2001, acclaimed the title of the most successful designer of Italian origin and is a pioneer of red-carpet fashion.  The Armani brand has seen continuous growth and change over the years and several filter lines have been successfully formed and established.  Autumn/Winter 2018 sees Armani Baby and Junior become part of Emporio Armani.  Welcome to a new era of Emporio Armani kids. How did Giorgio Armani become a designer? Life could have taken a completely different course for Giorgio Armani.  Originally... Read More



Pay Day Just Got A Little Better… Yay! It’s payday weekend! And with Christmas on the way, what better time to grab yourself a bargain!  This weekend at Designer Childrenswear, we’re offering 20% off selected brands!  Use code ‘TREAT’ at the checkout to secure your 20% discount and bag yourself a bargain! Starts Friday 26th October 2018  But hurry!  It’s only available until Tuesday! Happy shopping!

Il Gufo Kids 22/10/2018

Il Gufo kids

“Il Gufo Kids; Simple sophisticated items for children who dress like children” Established in 1980, Il Gufo are renowned for making high-quality clothing for children, from newborn to fourteen years, whilst at all times respecting them and their worlds.  “Free to move, free to grow, free to be themselves”-Il Guf0 Each Il Gufo Kids collection takes a year of work, from the research and design process right through to the creation of the garments.  Every beautiful piece of Il Gufo is made with children in mind, using sustainable, washable, natural fabrics... Read More 16/10/2018
, ,

Royal Baby! Top 5 Changing Bags fit for a Duchess

Royal Baby! Top 5 Changing bags fit for a Duchess News from Kensington Palace has arrived; The Duke and Duchess of Sussex, Meghan and Harry are expecting their first baby!  Here at Designer Childrenswear, we want to wish the couple a huge congratulations as we excitedly anticipate the baby’s arrival in Spring 2019.  Expecting a baby is an amazing time for any new mother and a time for lots of exciting planning and preparation to take place.  One of the staple purchases for any expectant mother is a changing bag,... Read More


Oh My Gosh! Our Favourite Frightfully Inspiring Looks For Halloween

Happy Halloween Style! Can you believe it’s almost time to prepare those pumpkins once again?  Hocus Pocus, alakazam!  We’re here to help you put together your Halloween looks so you’ll be more than ready for witching hour! Dust off the cauldrons, our Halloween looks are truly spellbinding!  Using our best Halloween themes, we’re here to help you stand out from the crowd!   How about this spooky monochrome look? Black and white is always the perfect colour combination for Halloween!  Inspired by this cool ghoul Stella McCartney T-shirt, it’s the perfect... Read More

Dolce & Gabbana Kids Clothes 2018 03/10/2018

Dolce & Gabbana Kids Clothes 2018

Meet the creators of our fabulous Dolce & Gabbana Kids Clothes 2018, Italian designers Domenico Dolce and Stefano Gabbana. They met in 1980, but even from their early days their lives were destined to be filled with fashion.  Sicilian-born Dolce, son of a tailor, grew-up surrounded by cloth and a great understanding of fabric whereas Gabbana, born in Milan, was inspired to enter the fashion industry after a childhood spent growing up in one of the world’s greatest fashion capitals.  Their chance encounter came when Dolce called the fashion house... Read More