Category

Fashion

Motorcycle Chic Brilliant Belstaff Kids 10/12/2018
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Motorcycle Chic: Brilliant Belstaff Kids

Motorcycle Chic: Brilliant Belstaff Kids, where did it all begin? Back in 1907, the Isle of Man Tourist Trophy Race known as the TT is held for the first time.  The track is treated with acid to damp down the dust, which eats through the rider’s clothes making them look flea bitten.  In 1909, the British Motorcycle Club are established.  Seeing a gap in the market for durable motorcycle wear, businessman Eli Belovitch sets up a shop in Middleton, Staffordshire dealing in reclaimed fabrics and rubber goods next to popular... Read More

17/11/2018
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Step Into Christmas In Store! Thursday 22nd November 2018

COME AND SEE US IN STORE! THURSDAY 22nd NOVEMBER @ 5PM! Christmas is arriving in store at Designer Childrenswear and we want YOU to be a part of it!  We’ve got an amazing event coming to our beautiful new Sunderland store and the good news is that you’re invited!! Christmas launches in store on Thursday 22nd November, with discounts of up to 40% all day (and all weekend to coincide with Black Friday)!  So if you’ve been waiting to start that all important Christmas shopping, the time is now!  From... Read More

Jeremy Scott Kids 08/11/2018
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Jeremy Scott Kids

Introducing fun and fashion forward designer, Jeremy Scott.  Creative director of his own label and at Moschino since 2013, Jeremy is known for his use of humour, satire, pop culture and his iconography-inspired designs.  He is famous for his fun fashion and his reinterpretation of famous logos such as Coco-Cola, McDonalds and Barbie in his collections.  Jeremy Scott Kids stand-out style is available at Designer Childrenswear both online and in our Sunderland store.   Who is Jeremy Scott? Pop culture’s most irreverent designer Jeremy Scott, born in Kansas City and... Read More

Emporio Armani kids 30/10/2018
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Emporio Armani kids

Giorgio Armani established the Armani brand in 1975 and by 2001, acclaimed the title of the most successful designer of Italian origin and is a pioneer of red-carpet fashion.  The Armani brand has seen continuous growth and change over the years and several filter lines have been successfully formed and established.  Autumn/Winter 2018 sees Armani Baby and Junior become part of Emporio Armani.  Welcome to a new era of Emporio Armani kids. How did Giorgio Armani become a designer? Life could have taken a completely different course for Giorgio Armani.  Originally... Read More

Il Gufo Kids 22/10/2018
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Il Gufo kids

“Il Gufo Kids; Simple sophisticated items for children who dress like children” Established in 1980, Il Gufo are renowned for making high-quality clothing for children, from newborn to fourteen years, whilst at all times respecting them and their worlds.  “Free to move, free to grow, free to be themselves”-Il Guf0 Each Il Gufo Kids collection takes a year of work, from the research and design process right through to the creation of the garments.  Every beautiful piece of Il Gufo is made with children in mind, using sustainable, washable, natural fabrics... Read More

Dolce & Gabbana Kids Clothes 2018 03/10/2018
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Dolce & Gabbana Kids Clothes 2018

Meet the creators of our fabulous Dolce & Gabbana Kids Clothes 2018, Italian designers Domenico Dolce and Stefano Gabbana. They met in 1980, but even from their early days their lives were destined to be filled with fashion.  Sicilian-born Dolce, son of a tailor, grew-up surrounded by cloth and a great understanding of fabric whereas Gabbana, born in Milan, was inspired to enter the fashion industry after a childhood spent growing up in one of the world’s greatest fashion capitals.  Their chance encounter came when Dolce called the fashion house... Read More

14/09/2018
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Drapers Independents Award Winner 2018

Designer Childrenswear scoop National Award at Drapers Independents 2018 Drapers Independents Award Winner 2018 – Designer Childrenswear are thrilled to announce they have won Multichannel Independent of the year. Fighting off tough competition from finalists in various industries and sectors including menswear, womenswear and other childrenswear retailers. Judges described the company as an impressive and inspiring retailer that is growing at a phenomenal rate. The swanky ceremony took place at The Brewery in London on September 12. The event attracted over 300 guests representing the best in the industry. This was a perfect opportunity to... Read More

26/05/2018

Treat yourself this weekend..

Bank Holiday weekend savings Take advantage of pay day weekend and the last bank holiday before the end of Summer. Now is the time to update that wardrobe and stock up ready for the start of the summer holidays. There are over 60 Designer brands included in this promotion. So if your looking for swimwear, shorts, dresses or some last minute holiday t shirts theres never been more of a reason to shop. This weekend we are giving you a huge 20% off selected brands, simply use code BANK20 at... Read More

19/03/2018
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Discover Fashion Innovation with Marcelo Burlon Kids

Marcelo Burlon Kids Arrives at Designer Childrenswear for SS18  We are thrilled to welcome the latest Marcelo Burlon Kids collection for spring/summer 18. This bold, energetic collection with its graphic and pioneering aesthetic is a world fashion leader in boundary pushing design. Burlon is known for juxtaposing monochrome shapes with wild accents of primal colour – making it a must have for cool kids the world over.    The Milan based Burlon was a renowned DJ and art director before he launched his own label to big international acclaim. Drawing... Read More

09/02/2018
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Pucci has arrived – Mini-Me Inspired Styles

What is Pucci… Born in 1914 Emilo Pucci, is heir to one of Italy’s most patrician families. Pucci and his eponymous company are synonymous with geometric prints in a kaleidoscope of colors. His sleek designs caused a sensation and his first clothes were designed for the Reed College skiing team. Hardly surprising as he was a member of the Italian Olympic ski team.  1947 saw Pucci create a streamlined ski outfit he had designed for a female friend which was photographed by Toni Frissell who worked for Harper’s Bazaar. Following this... Read More